An Australian promoter and DJ tires of the easy life, and moves to New York in hunt of a challenge, a job, and a visa. In his final week, he gets employed by VICE and they sponsor him. It’s a dream run, until it isn’t. Because the pay is terrible.

Meet Andrew Green. Sydney-born and New York-based, he recently quit the cult magazine to start his own one: Konichiwang. The magazine will be a quarterly, featuring 12 inspiring Q&As with 12 everyday people, about how they turned their original ideas into a reality without the help of hedge funds or fall-in-the-lap philanthropy.

And he needs $30,000 by October 24 to make it happen.

“Almost everyone is hustling to make an idea happen.”

Life was super easy and I was getting too comfortable, so I decided to shake things up and move to New York.

Konichiwang Magazine: Stories about Starting Your Own Thing
Konichiwang Magazine: Stories about Starting Your Own Thing
You’re an Australian living in New York. How did you get there?

A few years ago I was DJing around Sydney, and co-running Mum, a band night at The World Bar. Life was super easy and I was getting too comfortable, so I decided to shake things up and move to New York. I arrived not knowing anyone, and assumed I’d score an internship immediately, and then my new employer would sponsor me. That didn’t happen — but on the final week before my visa ran out, I scored a job with VICE, and they sponsored my visa.

What were you doing at VICE? Why did you leave?

I worked in their marketing department for a year, and helped to launch Noisey on YouTube. In that time I wrote a few articles, did some hosting, and even introduced Noisey to “EDM”, when I went to cover the Detroit Electronic Music Festival (now they have their EDM site, Thump).

I left because the money was so bad. So, so, so bad. $32K per annum = GROSS! But it was a visa and an opportunity to meet some cool people, who are now some of my best friends.

When you’re open to new ideas, they can pop up all the time. What made you commit to this one?

I was accountable to other people. In the past, I’d told friends about an idea, but because they were never involved they never followed up — so I didn’t feel like I was letting them down when I discarded it. But with Konichiwang, I had interviewees who had given me their time, and I knew that if I didn’t deliver the final product, I’d be disappointing them.

The drive behind Konichiwang is to find out how everyday people turn an original concept into a reality. You must have met some pretty interesting people so far. What’s one of the best stories you’ve encountered?

hantanu Starick from The Pixel Trade probably has the coolest story of anyone I interviewed; he’s not a New Yorker, but we did do the interview in one of the five boroughs… Anyway, Shan had one of those ideas that you’ve probably heard a hundred times while out drinking with friends: he wanted to see how long he could travel around the world without spending a dollar. But one difference between his idea and all those other ones is that Shan didn’t tellanyone before he launched; the other main difference is that he followed through with it.

He made it happen by trading his photography skills for board and accommodation. In the year and a bit since he started the Pixel Trade, he has traveled to four continents, worked every single day, and hasn’t earnt a single dollar… But nor has he spent one.

The magazine will also be a place where people can find out about cool new ideas. So where do you find out about them?

One of the greatest things about New York City is that almost everyone is hustling to make an idea happen. In the almost-three years I’ve been here, I’ve been fortunate to meet a lot of cool people that I admire. Many of the people featured in the first issue are people I know personally, but we’d never really chatted in depth about how they’d started out. As for the other interviewees who I admired from afar but hadn’t met before, like Christina Caradona and Karley Sciortino, I managed to find a mutual friend to make an introduction.

Read the full article on Junkee.



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Article by Junkee for Stoli Australia



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